All about Essence Festival of Culture and their events: More than just music

The Essence Festival is a big celebration of Black culture, community, and empowerment. It happens every year in New Orleans. At the festival, there are music concerts but also many other events. These include workshops, discussions, activities, and opportunities to network. The festival covers topics important to the Black community, like beauty, fashion, business, and entrepreneurship.

Essence Festival 2024 Dates

Dates: July 4-7, 2024 Location: New Orleans, Louisiana

Festival Hours: Daytime events (free): 9 am - 5 pm daily Evening concerts (paid): From 6 pm daily

🎤Essence Festival Tickets 2024👟

Importance of Essence Festival

Essence Festival is the largest annual African American gathering in the US, with nearly 500,000 attendees each year and millions more virtually. It celebrates Black culture through music, art, literature, and activism. The festival fosters a sense of belonging and pride and serves as an advocacy and social change platform.

The festival significantly impacts the Black community economically and socially. It prioritizes Black entrepreneurs, creators, and community members, providing networking opportunities. There are summits and workshops to address systemic barriers and advance economic interests. In 2022, the festival generated $327 million for New Orleans.

Educational programming includes workshops on beauty, fashion, business, health, and wellness - inspiring personal and community growth. The multigenerational appeal brings families together, reinforcing the festival's role as a cultural celebration and reunion. There are mentorship opportunities increasing visibility for Black professionals.

A Cultural Celebration and Family Reunion

The Essence Festival is described as a "cultural celebration" and a "family reunion." It brings together people of African descent from around the world. It is a space where people of all ages can connect, share experiences, and celebrate their shared heritage. The festival has an atmosphere of joy, unity, and pride. It fosters a sense of belonging and community among attendees.

Who is it for and why should you to Attend

The Essence Festival celebrates Black culture, community, and empowerment. It is for everyone who cherishes these things. Traditionally, it has been popular with Millennial and Gen-X Black women. But now, the festival embraces a multigenerational audience, including Gen Z and beyond. It offers a unique blend of music, art, education, and activism. It is a must-attend event for anyone looking to connect with African-American heritage.

Essence Festival Lineup 2024: The 3-Day Schedule

The highly anticipated Essence Festival lineup 2024 was announced on May 24. It promises a star-studded affair celebrating the festival’s legacy and evolution. Headliners include Janet Jackson, Victoria Monét, Birdman & Friends for the 30 Years of Cash Money Millionaires, Charlie Wilson, and Usher, who will perform his iconic album Confessions. Other popular artists include Tank and The Bangas, Frankie Beverly & Maze, Ayra Starr, SWV, Busta Rhymes, and Jacquees.

The evening concert series will be hosted by Keke Palmer, Pretty Vee, Big Tigger, Punkie Johnson, and Kenny Burns, with DJ sets from Raj Smoove, DJ Clark Kent, and DJ Beverly Bond.

See the full list of performers and the official schedule on the Essence Festival website: Essence Festival 2024.

Essence Festival of Culture 2024 Events

Music Concerts

ESSENCE EVENING CONCERT SERIES™ This is the festival's highlight, featuring top artists across genres like R&B, hip-hop, soul, and gospel. This year’s lineup includes Usher, Janet Jackson, and Charlie Wilson, promising unforgettable nights of music and celebration.

Cultural and Educational Activities

AFROPUNK BLKTOPIA™

AFROPUNK BLKTOPIA™ celebrates Black creativity and culture through music, art, and fashion, with performances, art installations, and interactive experiences.

ESSENCE AUTHORS™

ESSENCE AUTHORS™ brings together renowned Black authors for book readings, signings, and discussions, promoting literary voices within the community.

BEAUTYCON™: @ESSENCEFEST Edition

BEAUTYCON™: @ESSENCEFEST Edition is a beauty experience with panels, workshops, and activations on the latest hair, makeup, and skincare trends.

ESSENCE COMMUNITY IMPACT HUB™

The ESSENCE COMMUNITY IMPACT HUB™ focuses on social justice, community building, and activism. It hosts workshops and discussions on topics such as economic empowerment, education, and health, and provides tools and resources for community advancement.

ESSENCE FILM FESTIVAL® by ESSENCE STUDIOS™

The ESSENCE FILM FESTIVAL® by ESSENCE STUDIOS™ showcases films by Black filmmakers, featuring screenings, panel discussions, and Q&A sessions. It celebrates the contributions of Black artists to the film industry and provides a platform for emerging talent.

ESSENCE® GU® CREATORS HOUSE

ESSENCE® GU® CREATORS HOUSE is a space for creatives, influencers, and content creators to network, learn, and showcase their work. It offers workshops and activations designed to inspire and support the next generation of digital creators.

ESSENCE® GU® KICKBACK

The ESSENCE® GU® KICKBACK is a relaxed, social event where attendees can unwind, network, and enjoy live music and entertainment. It’s a great opportunity to connect with fellow festival-goers in a casual setting.

ESSENCE HOLLYWOOD HOUSE™

ESSENCE HOLLYWOOD HOUSE™ aims to increase visibility and provide mentorship for Black individuals in the entertainment industry. It features workshops, panels, and networking opportunities with industry professionals.

GBEF® HQ (Global Black Economic Forum)

The GBEF® HQ hosts the Global Black Economic Forum, which focuses on economic empowerment and development within the Black community. The forum includes summits, workshops, and discussions on breaking down systemic barriers and advancing economic interests.

ESSENCE Food and Wine Festival™

The ESSENCE Food and Wine Festival™ celebrates Black culinary excellence with tastings, cooking demonstrations, and wine pairings. It highlights the rich culinary traditions and innovations within the Black community.

ESSENCE STAGE™

The ESSENCE STAGE™ features live performances, panel discussions, and interactive sessions throughout the day. It’s a central hub for festival activities, showcasing a diverse range of talent and topics.

SUEDE: MEN'S EXPERIENCE™

SUEDE: MEN'S EXPERIENCE™ is dedicated to exploring topics relevant to Black men, such as fatherhood, finance, fashion, and personal growth. It includes panel discussions, workshops, and interactive sessions.

ESSENCE HOUSE™

ESSENCE HOUSE™ offers a variety of activities and experiences, including wellness sessions, beauty tutorials, and cultural exhibits. It’s a space for attendees to relax, learn, and engage with different aspects of Black culture.

NEW VOICES VILLAGE™

NEW VOICES VILLAGE™ supports Black entrepreneurs and small business owners with workshops, networking opportunities, and resources. It’s a space for innovation and collaboration, helping to drive economic growth within the community.

SOKO MRKT™ BY ESSENCE®

SOKO MRKT™ BY ESSENCE® is a marketplace featuring Black-owned businesses and artisans. Attendees can shop for unique products, from fashion and beauty to art and home goods, supporting Black entrepreneurship.

ESSENCE WELLNESS HOUSE®

ESSENCE WELLNESS HOUSE® focuses on holistic health and wellness, offering sessions on fitness, mental health, nutrition, and self-care. It provides a space for attendees to prioritize their well-being and learn from experts in the field.

Notable Local Vendors and Food from the 2023 Festival

The Essence Festival of Culture 2023 featured a diverse array of local vendors and food options that highlighted the rich culinary traditions of New Orleans. Here are some of the notable vendors and food experiences from the 2023 festival:

Local Vendors

• Café Reconcile:

  Known for its mission to provide life skills and job training to young people, Café Reconcile offers a variety of delicious dishes that reflect the flavors of New Orleans.

• We Dat’s Chicken & Shrimp:

  This popular local eatery served up its famous fried chicken and shrimp, along with other Southern comfort food favorites.

• NOLA Crawfish King:

  Specializing in seafood, NOLA Crawfish King provided festival-goers with mouth-watering crawfish boils and other seafood delicacies.

• The Praline Connection:

  A staple in New Orleans, The Praline Connection offered traditional Creole cuisine, including gumbo, jambalaya, and pralines.

• Loretta’s Authentic Pralines:

  Known for their sweet treats, Loretta’s Authentic Pralines features a variety of pralines, beignets, and other desserts quintessentially New Orleans.

Food Experiences

• Essence Eats Food Court:

  The Essence Eats Food Court was a central hub for festival-goers to sample a wide range of local and regional dishes. It featured a curated selection of food vendors offering everything from classic New Orleans po'boys to innovative fusion cuisine.

• Cooking Demonstrations:

  The festival included live cooking demonstrations by renowned chefs showcasing traditional and contemporary dishes from the African-American culinary tradition. These sessions provided attendees with tips and recipes to try at home.

• Food and Wine Pairings:

  The Essence Food and Wine Festival segment offered curated food and wine pairings, allowing attendees to explore the region's rich flavors and culinary heritage.

How Much Are Essence Festival Tickets?

As of May 25, the cheapest Essence Festival 3-Day Weekend Package Ticket prices are:

• General Admission

  : $239.55 (including taxes, no shipping fees for print-at-home tickets)

• VIP

  : Pricing to be released soon

The 3-Day Weekend Package grants access to all daytime and evening events throughout the festival. VIP packages offer exclusive access to VIP areas, meet and greets, and premium seating.

1-Day ticket prices have not been released yet, but they will provide access to all events for the selected day, with separate pricing for General Admission and VIP options.

Tickets tend to sell out quickly, so consider TicketX for a selection of coveted tickets and a 10% discount on your first purchase.

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Essence Festival 2023 Recap: Celebrating Black Culture

The 2023 Essence Festival was a huge celebration of Black excellence, culture, and empowerment from June 29 to July 3 in New Orleans. This year was especially meaningful as it marked 50 years of hip-hop. The festival brought together impressive lineups of artists, speakers, and attendees worldwide.

Musical performances and Celebrating 50 Years of Hip-Hop

The 2023 festival paid tribute to the 50th anniversary of hip-hop with special showcases and performances. Highlights included "50th Anniversary of Hip-Hop Curation" by Doug E. Fresh, "The South Got Something to Say" by Jermaine Dupri, "50 Years of Women in Hip-Hop" hosted by Angie Martinez, and "West Coast All-Stars" featuring Ice Cube. These performances brought together legendary artists and pioneers of the genre, celebrating their contributions and influence.

Notable Speakers and Events

Beyond music, the festival had diverse empowerment, education, and community-building events. Notable 2023 speakers included:

• Vice President Kamala Harris

  discussed small businesses, reproductive rights, and maternal health.

• Oprah Winfrey

  shared her inspirational journey and encouraged pursuing dreams fearlessly.

• Treasury Secretary Janet Yellen

  discussed the Biden-Harris administration's accomplishments.

Attendance and Economic Impact

Over 200,000 attended the 2023 festival, making it one of the largest African-American cultural gatherings in the U.S. The festival generated $316 million for New Orleans and Louisiana, boosting economic growth.

Diverse Activities and Experiences

The festival offered a wide range of activities and experiences, including:

• Essence Film Festival: Showcasing films by Black filmmakers featuring screenings, panel discussions, and Q&A sessions. Notable participants included Oprah Winfrey, Fantasia, Danielle Brooks, Taraji P. Henson, and Blitz Bazawule, who discussed their upcoming film, The Color Purple.

• Global Black Economic Forum: Focused on economic empowerment and development within the Black community, featuring discussions with mayors from major U.S. cities

  and other influential leaders.

• Essence Wellness House: This venue offers sessions on fitness, mental health, nutrition, and self-care, providing a space for attendees to prioritize their well-being.

• Essence Food and Wine Festival: Celebrating Black culinary excellence with tastings, cooking demonstrations, and wine pairings.

• Afropunk Krewe Ball: A vibrant celebration of Black creativity and culture through music, art, and fashion.

Essence Festival History Highlights

Origins and Evolution

The Essence Festival of Culture, often referred to as "the party with a purpose," began as a one-time event in 1995 to celebrate the 25th anniversary of Essence Magazine, a publication aimed primarily at African-American women.

The idea came from Ed Lewis, who co-founded Essence Magazine, and George Wein, a jazz musician. At first, the festival was held in New Orleans, Louisiana. It quickly became the largest yearly African-American culture and music event in the United States.

Let's look at some highlights from the festival over the years.

1995: The Inaugural Year

The first Essence Festival in 1995 was important. It had performances by famous musicians like Luther Vandross, Gladys Knight, and Aaliyah. The festival also had speakers like Reverend Jesse Jackson and Representative Maxine Waters. They talked about important issues for the African-American community. This first festival showed that culture, music, and empowerment could come together in an iconic way.

2007: A Historic Moment

In 2007, the Essence Festival was part of an iconic moment in American history. Five months after announcing he was running for president, Senator Barack Obama spoke at the festival. His speech showed hope, unity, and the pursuit of progress. It was a historic moment bigger than just music and entertainment.

2009: A Tribute to Michael Jackson

The 2009 festival celebrated and honored Michael Jackson. Beyoncé gave an amazing performance that wowed the crowd. Artists like Ne-Yo, Lionel Richie, and Beyoncé did special performances to honor Michael Jackson after he passed away. This was one of the most successful festivals, drawing huge crowds.

2017: The Influence of Girls Trip

The 2017 festival became very popular after the movie Girls Trip came out. The movie took place at the Essence Festival, which showed the festival's exciting atmosphere and cultural importance. This made even more people want to attend the must-see event.

2023: Celebrating 50 Years of Hip-Hop

The 2023 festival celebrated 50 years of hip-hop music. Performers included Ms. Lauryn Hill, Missy Elliott, and Megan Thee Stallion. Their shows honored hip-hop's rich history. Over 200,000 people came to New Orleans.

2024: The 30th Anniversary

As the festival approaches its 30th anniversary in 2024, it continues to evolve and expand. The 2024 Essence Festival of Culture will feature a mix of beloved festival favorites and new experiences, including the ESSENCE Hollywood House™, a space for networking and mentoring in the entertainment industry. The evening concert series will be headlined by music legends such as Usher, Janet Jackson, and Charlie Wilson, promising an enriching four days of daytime and evening experiences.

Best Hotels near Essence Festival

The Essence Festival of Culture takes place in the heart of New Orleans, and choosing the right accommodation can greatly enhance your overall festival experience. Here are some of the best hotels to consider, conveniently located near the festival venues and offering easy access to the vibrant city’s atmosphere.

Central Business District

The Central Business District (CBD) is convenient for festivals, as it is a walk away from the Caesars Superdome and the Ernest N. Morial Convention Center, where most festivals occur.

• Hyatt Regency New Orleans (601 Loyola Ave, New Orleans, LA 70113): Modern amenities, a short walk from festival venues.

• Loews New Orleans Hotel (300 Poydras St, New Orleans, LA 70130): Luxurious hotel in the heart of the C

• Drury Plaza Hotel New Orleans (820 Poydras St, New Orleans, LA 70112): Affordable rates, complimentary breakfast, and evening drinks.

Arts + Warehouse District

The Arts + Warehouse District is a trendy neighborhood known for its art galleries, museums, and vibrant nightlife. It's a short distance from the festival venues and offers a unique cultural experience.

• Le Pavillon Hotel (833 Poydras St, New Orleans, LA 70112): Located in the heart of the Arts + Warehouse District.

French Quarter

The iconic French Quarter is a must-visit destination for its historic charm, lively atmosphere, and proximity to the festival venues.

• Hotel Monteleone (214 Royal St, New Orleans, LA 70130): This historic gem offers luxurious accommodations.

• Omni Royal Orleans (621 St Louis St, New Orleans, LA 70130): Blend of historic charm and modern amenities.

• The Roosevelt New Orleans, A Waldorf Astoria Hotel (130 Roosevelt Way, New Orleans, LA 70112): Luxury hotel near the French Quarter.

• The Royal Sonesta New Orleans (300 Bourbon St, New Orleans, LA 70130): Hotel with historic charm and modern amenities.

• Place d'Armes Hotel (625 St Ann St., New Orleans, LA 70116): Boutique hotel with a charming atmosphere.

Essence Festival Outfits

Fashion Tips

The Essence Festival of Culture is not just a celebration of music and culture but also a vibrant display of fashion and personal style. With the event taking place in the summer heat of New Orleans, it's essential to dress comfortably while still looking stylish and festive. Here are some fashion tips to help you slay at the Essence Festival:

Women

Opt for colorful sundresses, flowy maxi dresses, or bold fringe tops. Pair with comfortable sandals or wedges, and accessorize with statement jewelry, stylish hats, or oversized sunglasses.

Men

Men, don't be afraid to embrace your personal style at the Essence Festival. Casual yet stylish attire is key. Think lightweight shirts, linen or cotton shorts, or comfortable jeans paired with sneakers or loafers. Accessorize with a fedora or baseball cap to protect yourself from the sun, and don't forget your sunglasses for a touch of cool.

All Attendees

Regardless of gender, the Essence Festival involves a lot of walking, so comfort should be a top priority. Choose breathable fabrics like cotton, linen, or lightweight blends that will keep you cool and dry. Comfortable footwear is essential, whether you opt for sandals, sneakers, or stylish flats.

While comfort is crucial, the Essence Festival is also an opportunity to showcase your personal style and be Instagram-ready. Coordinate your outfits with your friends or family for group photos, and don't be afraid to experiment with bold patterns, vibrant colors, and unique accessories.

Criticism and Concerns

While the Essence Festival of Culture is a beloved and highly anticipated event, it has faced some criticism and concerns in recent years, particularly regarding the lineup announcements and performance quality.

Late Lineup Announcements

One major critique of the Essence Festival in recent years has been the late reveal of the performance lineup. Many attendees need to book flights and hotels well in advance, often without knowing the full artist lineup until late May or June. This delay in announcing the lineup makes it challenging for festival-goers to properly plan and budget for the experience based on the performers they want to see.

For an event of this magnitude, where attendees travel from all over the country and even internationally, having the lineup information early is crucial. Late announcements can lead to frustration and disappointment, especially if the lineup does not meet expectations after making significant travel and accommodation arrangements.

Disappointing Performances

In addition to the late lineup announcements, there have been some disappointing reviews regarding the actual performances and production quality at recent Essence Festivals—some artists, like India. Arie has called out the festival organizers for over-sexualized performances that don't align with the festival's cultural mission and values.

Others have criticized the lack of legendary acts or underwhelming stage production compared to the ticket prices. While the festival aims to celebrate Black culture and empowerment, some attendees have felt that certain performances or production elements have fallen short of meeting those goals or delivering a premium experience commensurate with the ticket costs.

Essence Festival's Most Popular FAQs

Who owns Essence Fest?

Essence Fest is owned by Essence Communications Inc., a media company focusing on African-American women. The festival was originally created to celebrate the 25th anniversary of Essence Magazine, which is also owned by Essence Communications Inc.

What is the meaning of the Essence Festival?

The Essence Festival, also known as the Essence Festival of Culture, is a celebration of African-American music, culture, and community. It was established in 1995 to commemorate the 25th anniversary of Essence Magazine. The festival has since evolved into a major cultural event that includes concerts, workshops, panel discussions, and various other activities aimed at empowering and uplifting the Black community.

How big is the Essence Festival?

The Essence Festival is the largest annual African-American gathering in the United States. It attracts nearly half a million attendees each year, with millions more participating virtually. The festival spans multiple venues in New Orleans, including the Caesars Superdome and the Ernest N. Morial Convention Center.

How do I prepare for the Essence Festival?

To prepare for the Essence Festival, consider the following tips:

• Plan Ahead: Book your flights and accommodations early, as the festival attracts a large number of attendees.

• Purchase Tickets: Buy your festival tickets in advance to secure your spot at the concerts and events.

• Pack Smart: Bring comfortable clothing and footwear, as you'll be walking a lot. Don't forget essentials like sunscreen, a hat, and a reusable water bottle.

• Stay Informed: Keep an eye on the official Essence Festival website and social media channels for updates on the lineup, schedule, and any changes.

• Network: Bring business cards or have your social media handles ready to connect with new people.

Is Essence Festival worth it?

Yes, the Essence Festival is worth attending for its unique blend of music, culture, and community. It offers a wide range of experiences, from star-studded concerts to empowering workshops and panel discussions. The festival provides an opportunity to celebrate Black culture, connect with like-minded individuals, and gain valuable insights and inspiration.

Who comes to the Essence Festival?

The Essence Festival attracts a diverse audience, including African-American women, men, families, and individuals from all over the world. It is a multigenerational event that appeals to people of all ages interested in celebrating and supporting Black culture and community.

Do men attend Essence Fest?

Yes, men do attend the Essence Festival. While the festival has traditionally been a haven for Black women, it has evolved to embrace a broader audience, including men. The festival offers programming and events that cater to everyone, making it an inclusive and welcoming experience for all attendees.

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