About Auburn Rodeo

Auburn Rodeo is an annual country music, rodeo, and tailgating festival held at Sistrunk Farms in Auburn, Alabama, with a tradition dating back to 1965. Produced by Peachtree Entertainment, the event brings together live music performances, professional rodeo competitions, and a full day of tailgating, making it one of the most beloved traditions in the American South. The festival has featured major country artists including Zach Bryan, Parker McCollum, and The Red Clay Strays, consistently drawing large crowds from across the region. The 2026 edition, scheduled for March 28, features Treaty Oak Revival, Muscadine Bloodline, Kaitlin Butts, The Bends, and Hayden Blount, continuing the event's tradition of showcasing both established and rising talent in country music.